Why expeller pressed, high oleic sunflower oil?
Taste (we obsess over it).
In our early home-kitchen days spent crafting the perfect flavor profile, sunflower oil became a signature ingredient. It's subtle flavor paired perfectly with our bright, savory notes— unlike other oils, which overpowered the taste our fans have come to obsess over, too.
The better-for-you option.
We pride ourselves on our thoughtfulness, which means no decisions happen without deep consideration. With the help of third-party research and consulting dietitians, we choose heart healthy, omega-3, high oleic sunflower oil. This premium composition is noteably different than standard linoleic sunflower oil, which is why this distinction is so important. Our sunflower oil is gently expeller pressed, rather than extracted with heat or solvents, to maintain optimum nutritional content.
We're people first, business-people second.
We make the best decisions today with the information at hand. As new information becomes available, we are always open to change, and welcome our fan's input in helping inform our growth. At the end of the day, we are consumers too, so if it's not in our own kitchens, it's not in our product.
Let's keep this conversation going.
As always, please reach out to us with any questions or thoughts you have. We'd love to hear from you!